Interesting little piece that includes some random facts about viewing patterns and product placement, according to Nielsen numbers.
quote: Did you know, for instance, that "Studio 60," in addition to having an unusually upscale audience, as NBC likes to remind us, also is the year's No. 1-ranked show on Nielsen's Timeshifted Primetime TV Program list?
"Studio 60" enjoys an 11 percent increase in viewership when you add in all the households watching the show up to seven days after its Monday 10 p.m. broadcast. That's the largest percent increase of any program on prime-time television, Nielsen says.
quote: "American Idol," meanwhile, had the most product placements on broadcast TV this year with -- you want to be sitting down -- 4,086 occurrences in calendar 2006, which in the case of "Idol," really means between January and May.
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